Hail Mary hardware projects like Microsoft’s Zune MP3 player and Google Glass AR glasses were discontinued after falling flat with consumers.Now it joins a long list of tech companies that’ve attempted to make the jump from software to hardware. Hard(ware) right turn… Spotify has twice as many listeners as its closest streaming rival ( Apple). The $90 dash-mounted gadget is meant for cars without infotainment screens, and lets drivers control their Spotify tunes via touchscreen or voice control: It works only with Spotify Premium and requires a smartphone with Bluetooth or an aux cord. Its first physical product - it’s literally called Car Thing - went on sale in the US yesterday after a limited release last April, when 2M people joined the waitlist. Blasting Billie Eilish on the Car Thing īlasting “Good 4 U” in your ’97 Civic… Spotify’s Car Thing is now a real thing.
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